India SME Forum Launches ‘Digishaastra for MSMEs’: Securing the Future of Micro Enterprises in India

The India SME Forum, India’s largest not-for-profit organization for Small and Medium Enterprises (SMEs), announced its transformative initiative, Digishaastra for MSMEs: Securing the Future of Micro Enterprises in India. This program aims to empower one million MSMEs by 2025, equipping them with cutting-edge digital tools. Supported by WhatsApp and the Ministry of MSME, the initiative promises enhanced profitability and growth.

Event Highlights

Key Moments of the Launch Event

• Chief Guest: Sushri Shobha Karandlaje, Hon’ble Minister of State, Ministry of MSME.
• Special Addresses:
  • Dr. Rajneesh, Additional Secretary, Ministry of MSME.
  • Mr. Shivnath Thukral, Vice President, Meta India.
• Panel Discussion: “Bridging the Digital Divide: Practical Pathways for MSMEs to Embrace Technology.”

What is Digishaastra?

Key Objectives

1. Equip MSMEs with WhatsApp Business tools for operational efficiency.
2. Provide training in digital marketing, AI-driven customer engagement, and secure payment systems.
3. Assist businesses in creating product catalogs and connecting with customers.

 Vision of Digishaastra

• Aligning with India’s vision of a digitally inclusive economy.
• Promoting the sustainability and global competitiveness of MSMEs.

The TEAM Scheme: Empowering MSMEs Digitally

 Key Features of TEAM

• Enables MSMEs to establish digital storefronts.
• Expands their reach on e-commerce platforms.
• Promotes their businesses nationally and internationally.

Voices from the Event

Insights from Eminent Leaders

 Dr. Rajneesh, Additional Secretary, Ministry of MSME

“MSMEs contribute nearly 30% to India’s GDP and 40% to exports. Initiatives like Digishaastra ensure digital transformation and sustained growth.”

 Mr. Shivnath Thukral, Vice President, Meta India

“Our collaboration with India SME Forum empowers 1 million MSMEs through WhatsApp Business tools, driving growth and scalability.”

 Mr. Vinod Kumar, President, India SME Forum

“Digishaastra is a movement to transform MSMEs into globally competitive enterprises, accelerating India’s digital and economic progress.”

About the India SME Forum

The India SME Forum represents:

• Over 98,200 MSMEs and 1.23 million subscribers.
• A platform for advocating policy changes and fostering entrepreneur growth.

Meta connects businesses globally through products like WhatsApp and Instagram, reinforcing its mission of empowering small enterprises.

The launch of Digishaastra for MSMEs is a milestone initiative for India’s economic landscape. It not only equips MSMEs with modern tools but also ensures profitability, sustainability, and growth. This program is a testament to India’s digital revolution and the resilience of its MSME sector.